Rooted in Values is PEI's signature True Sport program, designed to identify and activate shared values in sport. The program consists of a multi-part team workshop led by a qualified facilitator who will teach the group the basics and origins of True Sport and guide them through activities to identify shared team values, define what they mean, set expectations for behavior, and make a plan to put their values into action.
The workshop is designed to be delivered soon after a team or training group has been assembled for the season.
True Sport is a values-based approach to sport, defining success by the quality and quantity of positive sport experiences rather than the scoreboard. A True Sport environment is one where all seven of the True Sport Principles are present: Go For It, Play Fair, Respect Others, Keep It Fun, Stay Healthy, Include Everyone, and Give Back
Past ROOTED IN VALUES Teams
Rooted in Values Activation Plans
At the conclusion of the workshop, teams are provided with a summary of their values and all the ways they came up with and agreed to putting the values into action. View examples of these summaries from two teams who participated in Fall 2025 - the Summerside Intermediate School Girls AA Basketball team and the Under-16 PEI A Wave Ringette team.
2025-26 SIS Owls Basketball
2025-2026 U16 PEI Wave Ringette
Values drive what you do and how you do it - whether you're aware of them or not
Testimonials
WHAT IS TRUE SPORT?
Founded by the Canadian Centre for Ethics is Sport (now Sport Integrity Canada), True Sport was created in response to the long-term negative effects of using a "win at all costs" approach.
True Sport is a series of programs and initiatives designed to give people, communities and organizations the means by which to leverage the many benefits of sport from a platform of shared values and principles. Through public consultation, Canadians have told us that they want their sport experience to be based on the values of fairness, excellence, inclusion and fun.
With Sport Integrity Canada becoming responsible for implementation of the national-level safe sport program in 2025, True Sport is no longer administered nationally by any official body. Sport PEI remains committed to promoting and activating values-based sport under the banner of "Rooted in Values".
The name "Rooted in Values" refers to the importance of setting your values and roots intentionally to grow your team or sport to be strong and healthy. The oak tree is not only an iconic symbol of Prince Edward Island but also an ideal metaphor for value-based sport. The Northern Red Oak, also known as the Champion Oak, is a fast-growing, long-living tree with strong roots that continue to expand as the tree grows and a stout trunk that can support a canopy 20 times its size.